Power of “Any” Management

저자 : Yu – Sang Chang

판형 : 변형신국판 면수 : 224 쪽

발행년월일 : 2005-12-01

ISBN : 89-7641-561-2

단행본 

가격 : 10,000

This book will provide some highlights of the evolution that is changing the traditional “best” organizations of mass production era to “any” organization of mass customization age. The main emphasis will be on the managerial concepts that are necessary in developing and operating mass customization organizations. In order to be successful, “any” organization needs to retain the economic price and cost possible from mass production. At the same time, customized demand from individual customer needs to be handled at the internet speed and be fulfilled at the off-the-shelf speed of local distribution.

chapter 01 Introduction to Mass Customization chapter 02 Patterns of Mass Customization chapter 03 Economics of Mass Customization chapter 04 Modularization and Mass Customization chapter 05 Product Configuration in Mass Customization chapter 06 Flexible Production System chapter 07 Supply Chain System in Mass Customization chapter 08 Customer Relationship Management(CRM) for Mass Customization chapter 09 E-Commerce Infra Structure chapter 10 Mass Customization in Service Industries chapter 11 Managing in the World of Mass Customization

저자 : Yu – Sang Chang

Bohun Professor of ManagementKorea University Business School... more

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